Digital Marketing Manager

Location Exeter District
Discipline: Marketing
Job type: Permanent: Full or part time
Salary: Circa £50k
Contact name: Helen Shaw

Contact email: careers@sarahwest.co.uk
Job ref: VR545
Published: 6 months ago

​Digital Marketing Manager

Greater Exeter Area/hybrid

Circa £50k

Are you a digital marketing expert ready to take the reins and lead a brand's online strategy? We're representing a fantastic opportunity for an experienced Digital Marketing Manager to join a dynamic team and drive digital initiatives forward. This role offers the flexibility of working from home 3-4 days a week, a chance to make a real difference in the direction and success of the business as well as work closely with other marketing superstars!

About the Role: As the Digital Marketing Manager, you will spearhead all digital marketing efforts, enhancing brand awareness, engagement, and driving sales through the company website, which serves as the core of their marketing activities. You'll manage relationships with digital agencies and partners to ensure successful execution across PPC, SEO, paid social, and other digital advertising channels.

Key Responsibilities:

  • Digital Strategy:

    Develop and execute an annual digital marketing strategy that aligns with overall business objectives.

  • Agency Management:

    Lead day-to-day interactions with digital marketing agencies and third-party partners, ensuring optimal performance and value.

  • Campaign Leadership:

    Oversee the creation and execution of awareness and intent campaigns, from creative briefing to performance optimization.

  • Email Marketing:

    Design and manage the email marketing strategy, ensuring effective communication with both consumer and trade audiences.

  • Content Management:

    Collaborate with the Senior Digital Trading Manager and Communications team to deliver compelling website content and social media campaigns.

  • Budget Oversight:

    Manage the digital marketing budget, track spending, and report on ROI to stakeholders.

  • Performance Reporting:

    Measure and report on campaign performance, providing insights and recommendations for continuous improvement.

Why Join This Team?This is an exceptional opportunity to take a leading role in a brand's digital marketing strategy and make a meaningful impact. You'll be part of a vibrant, innovative environment that values creativity and strategic thinking. If you are passionate about digital marketing and looking for a role where you can lead and innovate, this could be the perfect fit for you.

Ready to take your digital marketing career to the next level? Apply now and let's discuss how you can contribute to this exciting journey!